Author Ads Intensive
Author Ads Intensive is a 30-day course to help you sell more books with Facebook Ads...
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WHAT'S INSIDE ADS INTENSIVE?
This course will cover both how to create more effective Facebook ads AND how to position your ads within your release cycle so they give you the biggest boost.
❧ How to make emotive AD IMAGES, the kind that produce more clicks from your ideal readers, even if you don’t have amazing graphic design skills
❧ How to write COPY that makes readers one-click, including the most compelling taglines about characters and conflict
❧ How to TARGET audiences that are right for your books and find out which ones are actually buying the books
❧ The difference between a boost and an ad – when do you want to use one or the other? How can you master both?
❧ What does the data in the dashboard mean, and more importantly, how can you mine that data for useful information about what to try next?
❧ Audiences, lookalikes, and pixels – oh my! How do you work the bells and whistles of advertising to your advantage?
❧ How to sell books that are too SEXY for Facebook, whether that’s the book cover or the text. What to do with the dreaded rejected ads.
Profitable ads are only the beginning. ONCE YOU HAVE THEM, we’ll also cover…
❧ Strategies to make a profitable ad last longer so you’re not always churning through content.
❧ How to scale up your spend, so you can continue to yield high returns while selling even more books.
❧ Facebook ads as part of a new release strategy (Hint: it’s completely different than backlist books)

EARN MORE MONEY FROM YOUR BOOKS

A SAFETY NET FOR YOUR FAMILY

TAKE CONTROL OF YOUR CAREER
ARE YOU READY TO BEGIN?
It costs less than what you would spend on a Contemporary Romance 99 cent BookBub, which is an important benchmark. With consistently profitable Facebook ads you can create the sell through equivalent to a BookBub ad… every single month.
The Intensive will run from April 19th – May 14th and is $697.
This investment will change the landscape of your author business and the financial security of your family.
Each week includes:
★ Video presentations packed to the brim with information to make the most of your time, including slides that have real examples of ads and transparent results.
★ Every video has a TEXT version if that’s how you prefer to consume information. Fair warning, these are long (combined, they’re the length of a novel). That’s how much information is packed into each video.
★ Q&A sessions that will be your opportunity to ask questions specifically about ads for your books and see where other authors are struggling.
★ Checkpoints to assess your progress and keep you on track.
★ Watch in-depth ad critiques by the instructor – a student favorite. (Want your ads to be considered for this opportunity? Opt for the Empire Level for priority. Note: This is NOT an individual coaching course, so personal feedback is not guaranteed. Seeing ads critiqued by the instructor – even when they aren’t your own – is a HUGE help.)
★ Custom course worksheets, cheat sheets, templates, and other printables that will help you accomplish the goal for that segment – and continue to use after the course.
★ Additional text-based lessons to help you achieve the goal of the week (such as how to use data from ads to improve conversion on your Amazon sales page and what to do if your books are too sexy for Facebook).
★ Go at your own pace! New segments of the course unlock as you go. It’s designed to take a month to complete, but you are free to go slower. The material will be available for six months.
★ An exclusive group for students of Facebook Ads Intensive, so that you can share results and network with authors like you. You will continue to have access to this after the course!
This month-long workshop costs $697, which includes an information-packed presentation every week, live Q&A sessions, printable worksheets, text-based lessons, and a community of romance authors serious about growing their business.
SIGN UP FOR $697LOOKING FOR SOMETHING BIGGER?
The EMPIRE level is a special offer for $967 for authors who want to take things to the next level, which includes an ad critique by Skye Warren. This is the only to guarantee this feedback!
In addition you'll have access to exclusive content I've never shared anywhere else, including...
❧ Book Launch Case Study - In depth analysis of a USA Today bestselling release in 2019, which includes real examples of ads, overall release strategy, and actual numbers. Showing "what I did and how I did it" is the most powerful form of support I can give other authors.
❧ Using Boxed Sets and Other Strategies to Grow - Launch plans and real results from boxed sets I've organized, including what boxed set strategy works for me NOW. (It's not the same as last year.)
❧ Secrets to Evergreen Facebook Ads - Authors are no strangers to hard work. They put in long hours, but marketing doesn't have to be that way. Using these techniques you can continue to run profitable ads for only 15 minutes a day - and even less. If your ads can double your book sales, it may be the only marketing you need. This is a huge part of how I only work four hours a day.
SIGN UP FOR THE EMPIRE LEVELIS THIS INTENSIVE FOR YOU?
We don’t spend time talking about the basics of Facebook in this class. You can find that lots of places for free on Google. What you can’t find are the strategies for using ads to sell books, increasing your income, with real numbers from a seven figure author – that’s only available here.
FB ADS INTENSIVE IS FOR YOU…
If you can boost a post, but you aren’t sure how to make it sell more books.
If you can make an ad with a decent cost-per-click, but your bottom line doesn’t seem to be rising.
If you have an open mind and are ready to take your author career to the next level.
FB ADS INTENSIVE IS NOT FOR YOU…
If you’re new to Facebook and have never boosted a post or run an ad.
If you have less than three books published right now.
If you’re not willing to do the work or change anything to get results.
Growth requires change. Since I want every student in this course to see results, you must be willing to change. Not every author is willing to do that, even if it means selling more books and living more comfortably.
In this course you will work hard, but that doesn’t mean putting in long hours.
That means confronting your self-limiting beliefs and flawed preconceptions of what works. It means approaching advertising with fresh eyes.
If you’re ready to take your career to the next level, if you’re motivated, if you’re hungry for it, if you’re willing to do the work, THIS IS FOR YOU.
And now is the time. Ready?
